The Nielsen Company estimates that 13 million households (12 percent) will be impacted by the switch to digital broadcast, so the nation’s largest retailer has made specific plans to help customers from all cities and towns make an informed decision. Today 3,400 Wal-Mart stores carry a new Magnavox digital converter box, with a retail price of $49.87.
households receive the first of thousands of $40 digital converter box coupons, Wal-Mart is stocked and ready with these small converter box units designed to keep home analog TVs receiving a digital signal. Click here for downloadable B-roll of converter boxes in Wal-Mart stores, customers and $40 couponīENTONVILLE, Ark., Febru–One week before U.S.
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