Rising competition and falling consumer ratings had left Subway in the doldrums by 2015. Meanwhile, the grand prize of a lifetime supply of free sandwiches worth $50,0000 was reserved for a 12 by 12 inch tattoo on the chest or back. In 2022, the company announced that users could get free sandwiches by getting a tattoo and the reward would be decided on a first-come, first-serve basis.Īs per the terms of this campaign, a customer with a 2 x 2 inch tattoo on the wrist, bicep or foot will win Subway footlong sandwiches for a month, while a 3 x 3 inch tattoo on the shoulder, calf or arm could win free sandwiches for a year. However, this is not the first time Subway has come up with a unique way to offer free sandwiches.
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